BIGBY’S Café and Restaurant concept was established by its creator’s idea of creating an atmosphere fit for an adventure into the different cuisines of the world. The menu, the interior design and service style were created to position the concept midway between fine dining and fast-casual dining. This format has developed into the BIGBY’S Café and Restaurant System. It was first introduced in the city of Cagayan de Oro on December 8, 1998.
By 1999, BIGBY’S Café and Restaurant was revolutionizing the dining habits in the city. Families, young urban professionals, and businessmen have made it into their ultimate dining choice. The concept has evolved into a fun dining atmosphere that is manifested through its unique “worldly” decors that hang on every wall that are complemented by the wide array of wittingly-named dishes it serves in generous portions at reasonable prices.
By 2000, BIGBY’S Café was invited by the management of Ayala Center Cebu as one of its pioneering food outlets in the Ayala Entertainment Center. BIGBY’S Café became a big hit among the Cebuano market. The people warmed up to the concept instantly, producing an extraordinary following.
BIGBY’S Café has become an institution as a destination for good food and excellent service. It has been awarded Grand Champion in the Philippines’ longest running culinary competition, the “Kumbira”, for the years 2000, 2002, 2004, 2005, 2006 and 2007. In addition, its marketing efforts and business accomplishments have been recognized by various institutions such as the Ayala Malls Group, SM Malls, The Go Negosyo Team (Philippine Center for Entrepreneurship), and the Cagayan de Oro Chamber of Commerce, receiving the Most Outstanding Business Enterprise Award.
BIGBY’S Café and Restaurant is now located in major cities in the Visayas and Mindanao. It has a total of 7 branches located at Centrio Ayala Mall, Cagayan de Oro City, SM City Cagayan de Oro, Abreeza Ayala Mall, Davao City, SM City Davao, Veranza Mall, General Santos City, Ayala Entertainment Center Cebu, and The Northwing, SM City Cebu.
How to franchise BIGBY’S Café and Restaurant:
Administration Fee: Php300,000.00
Franchise Fee: Php700,000.00
Franchise Inclusive of:
- Use of Trademark
- Site Approval
- Training for Franchisee and Staff
- Procurement Program
- Opening Assistance
- Operations Manual on Loan
- Research and Development
Initial Term: 8 years
Capital Requirement: Php11.5 Million
Royalty Fee: 7%
Required Space: minimum of 90 sqm.
Steps to own a BIGBY’S Café and Restaurant Franchise
1. Fill-up the Confidential Questionnaire together with your Letter of Intent and send it to:
Bigby’s Quality Food Corporation
#10 Velez-Fernandez Street,
Cagayan de Oro City
Landline: +63-88 857-5836
Call: +63 9157285413 / +63 9177709734
[email protected]
www.bigbysCAFE.com/
2. We will review your application.
3. You will be invited to discuss the Franchise Details.
4. We will present to you the BIGBY’S CAFE AND RESTAURANT Franchise Disclosure Informations.
5. Your proposed location will be examined.
6. The Franchise Agreement will be executed.
7. Outlet set-up and Staff traning will commence.
8. We will provide pre-opening and marketing assistance.
9. Congratulations on your Grand Opening!!
Contact Details of BIGBY’S Café and Restaurant:
MAIN OFFICE
Bigby’s Quality Food Corporation
#10 Velez-Fernandez Street,
Cagayan de Oro City, Philippines
Landline: (088) 857-5836
Mobile: (0915)728-5413 / (0917)770-9734
E-mail: [email protected]
Website: www.bigbyscafe.com
Facebook Page (This link will open on a new window)
or
RK FRANCHISE CONSULTANCY, INC.
G/F Minnesota Mansion, 267 Ermin Garcia St.,
Cubao, Quezon City, Philippines
Tel Nos.: (02) 8912-2946 / 8912-2973
Mobile Nos.: (Globe) 0917.874.3620 / (Sun) 0933.864.2552
Email: [email protected]
Basics of Franchising BIGBY’S Café and Restaurant
Franchising benefits
Franchisees gain access to a proven business model, established brand reputation, and ongoing support from BIGBY’S Café and Restaurant, reducing the risks associated with starting a new business. They benefit from collective advertising and marketing efforts conducted by the franchisor, which can result in increased customer traffic and sales. Franchisees also have the opportunity to tap into the training and operational resources provided by the franchisor, enhancing their chances of success and profitability. Below are just a few pointers why franchising BIGBY’S Café and Restaurant is beneficial for the inverstors:
High success rate due to its business model rather than starting from scratch.
Franchising BIGBY’S Café and Restaurant offers the advantage of tapping into an established reputation and customer base, which can significantly reduce the time and effort required to build brand recognition. Additionally, franchisors typically provide comprehensive training, ongoing support, and proven business models, mitigating many of the risks associated with starting a new venture.
Franchisees benefit from economies of scale in purchasing, marketing, and operational support, which can lead to cost efficiencies and improved profitability.
Overall, franchising offers a structured pathway to entrepreneurship with a higher likelihood of success compared to launching a new brand independently.
BIGBY’S Café and Restaurant is a recognized brand or trademark that can bring you success.
Success is achievable for franchising recognized brands like BIGBY’S Café and Restaurant due to their established reputation, which can attract customers more readily and build trust faster than starting a new brand. Franchisees benefit from proven business models, operational support, and marketing strategies provided by BIGBY’S Café and Restaurant, reducing the risks associated with independent entrepreneurship.
Additionally, being part of a well-known brand network offers access to economies of scale, collective marketing efforts, and a support system among fellow franchisees, enhancing the likelihood of success.
Availing financing from various sectors is highly likely due to a good brand reputation.
Financing is often more readily available when franchising a reputable brand due to several factors. Banks and lenders are typically more willing to provide loans to franchisees of established brands because they have a proven track record of success and lower risk compared to new, unproven businesses.
Additionally, franchisors may have relationships with financial institutions or offer financing options themselves, making it easier for franchisees to secure funding. The recognizable brand name and business model of BIGBY’S Café and Restaurant also provide a level of security for lenders, increasing the likelihood of loan approval and favorable terms for franchisees.
Formula for success that a franchisor may provide.
Low-cost supplies and efficient supply chain management contribute to higher profit margins for franchisees by reducing the cost of goods sold. Effective marketing increases brand visibility and customer traffic, leading to increased sales and revenue. A prime location maximizes foot traffic and accessibility, further enhancing the franchisee's revenue potential and profitability.
5 things to consider when franchising BIGBY’S Café and Restaurant
1 Make sure that you really want to own this franchise and this will best fit your venture among other offered business opportunities.
2 Be certain that you can work harmoniously with BIGBY’S Café and Restaurant franchise and it is within your interest. A visit to one of the franchise store will help you be more aware of operation and proceedings.
3 Carefully study the Terms and Condition, Franchise Agreement, and what are included in franchising BIGBY’S Café and Restaurant.
4 Check if BIGBY’S Café and Restaurant franchise will be compatible with the rules and regulation, as well as existing laws on chosen location.
5 Best location is one key aspect to have a successful BIGBY’S Café and Restaurant franchise. Study the environment and see if your business suits the surroundings.
Successful frachising 101
Becoming a successful BIGBY’S Café and Restaurant franchisee requires a combination of strategic planning, dedication, and hard work. Here are some steps you can take to increase your chances of success:
Research
Start by researching various franchise opportunities to find one that aligns with your interests, skills, and financial resources. Look for franchises with a proven track record of success, strong brand recognition, and a supportive franchisor.
Understand the Franchise Agreement
Carefully review the franchise agreement, including all terms, fees, and obligations. Make sure you fully understand the expectations and requirements of being a franchisee.
Financial Planning
Evaluate your financial situation and determine how much capital you have available for investment. Consider not only the initial franchise fee but also ongoing expenses such as royalties, marketing fees, and operational costs.
Training and Support
Choose a franchise that offers comprehensive training and ongoing support to franchisees. Take advantage of all training programs provided by the franchisor to learn the ins and outs of the business.
Location Selection
If the franchise involves a physical location, carefully choose the location for your business. Consider factors such as foot traffic, demographics, competition, and lease terms.
Follow the System
One of the benefits of franchising is that you're buying into a proven business model. Follow the franchisor's system and guidelines closely to increase your chances of success.
Provide Excellent Customer Service
Focus on providing excellent customer service to build a loyal customer base. Happy customers are more likely to return and recommend your business to others.
Marketing and Promotion
Take advantage of the marketing support provided by the franchisor, but also be proactive in promoting your business locally. Utilize social media, local advertising, and community events to attract customers.
Manage Finances Wisely
Keep track of your finances closely and manage expenses efficiently. Monitor your cash flow, budget carefully, and seek professional advice if needed.
Adapt and Innovate
Be willing to adapt to changing market conditions and customer preferences. Look for opportunities to innovate and differentiate your business from competitors.
Network with Other Franchisees
Connect with other franchisees within the same system or industry to share insights, experiences, and best practices. Networking with fellow franchisees can provide valuable support and advice.
Stay Committed
Building a successful franchise takes time and effort. Stay committed to your business, remain focused on your goals, and be prepared to overcome challenges along the way.
By following these methods and staying dedicated to your business, you can increase your chances of becoming a successful BIGBY’S Café and Restaurant franchisee.