Baliwag Lechon Manok was first started in November 1985, when the Lechon Manok craze was sweeping the nation. The owner, Dwight and Dolores Salcedo pooled P5,000 from their savings and borrowed another P5,000 from their parents to put up their own kiosk. They named it Baliwag Lechon Manok, after Dolores’ hometown of Baliwag, Bulacan.
Over the years, they have added other well-loved items into their menu such as liempo and chicharon. They have also expanded their food business to include restaurants and fast food outlets.
The simple and grounded ways with which the couple has handled their business have allowed Baliwag to become one of the most iconic Filipino brand names nearly 25 years after it was started and, God willing, for decades more.
How to franchise Baliwag Lechon Manok:
Initial Franchise Fee: Php250,000.00 to Php750,000.00 (varies depending on the business model)
Other investment considerations: leasehold improvements, equipments, furniture and fixtures, signage, cashiering and cleaning supplies, licenses, permits, registration fees, insurance, allowances for trainees during initial training, employees uniform, *initial inventory, *advance rental, *security deposit-lessor/mall, *security deposit-franchisor : which may vary depending on size and location of the store.
Note: *not subject to amortization/depreciation
Royalty / Service Fee: 5% of Gross Sales less VAT
Marketing Support Fund (MSF): 2% of Gross Sales less VAT
Local Branch Marketing Fund: 1% of Gross Sales less VAT
Initial Franchise Term: Five (5) years
BALIWAG LECHON is offering various business models for franchise. Preferred locations are busy commercial and retail areas with high foot and vehicle traffic.
FLOOR AREA REQUIREMENTS:
- Cart Type: 4 to 6 square meters
- Kiosk Take-out: 20 to 40 square meters
- Kiosk Dine-in: 50 to 80 square meters
- Dine-in: 90 to 200 square meters
- Food Court: 25 to 35 square meters
Contact Details of Baliwag Lechon Manok:
#1 Mercedez Avenue, Pasig City, Philippines
Tel: (02) 8654-9001 to 03
Email : [email protected]
Facebook Page: www.facebook.com/baliwaglechonofficial
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Basics of Franchising Baliwag Lechon Manok and Liempo
Franchising benefits
Franchisees gain access to a proven business model, established brand reputation, and ongoing support from Baliwag Lechon Manok and Liempo, reducing the risks associated with starting a new business. They benefit from collective advertising and marketing efforts conducted by the franchisor, which can result in increased customer traffic and sales. Franchisees also have the opportunity to tap into the training and operational resources provided by the franchisor, enhancing their chances of success and profitability. Below are just a few pointers why franchising Baliwag Lechon Manok and Liempo is beneficial for the inverstors:
High success rate due to its business model rather than starting from scratch.
Franchising Baliwag Lechon Manok and Liempo offers the advantage of tapping into an established reputation and customer base, which can significantly reduce the time and effort required to build brand recognition. Additionally, franchisors typically provide comprehensive training, ongoing support, and proven business models, mitigating many of the risks associated with starting a new venture.
Franchisees benefit from economies of scale in purchasing, marketing, and operational support, which can lead to cost efficiencies and improved profitability.
Overall, franchising offers a structured pathway to entrepreneurship with a higher likelihood of success compared to launching a new brand independently.
Baliwag Lechon Manok and Liempo is a recognized brand or trademark that can bring you success.
Success is achievable for franchising recognized brands like Baliwag Lechon Manok and Liempo due to their established reputation, which can attract customers more readily and build trust faster than starting a new brand. Franchisees benefit from proven business models, operational support, and marketing strategies provided by Baliwag Lechon Manok and Liempo, reducing the risks associated with independent entrepreneurship.
Additionally, being part of a well-known brand network offers access to economies of scale, collective marketing efforts, and a support system among fellow franchisees, enhancing the likelihood of success.
Availing financing from various sectors is highly likely due to a good brand reputation.
Financing is often more readily available when franchising a reputable brand due to several factors. Banks and lenders are typically more willing to provide loans to franchisees of established brands because they have a proven track record of success and lower risk compared to new, unproven businesses.
Additionally, franchisors may have relationships with financial institutions or offer financing options themselves, making it easier for franchisees to secure funding. The recognizable brand name and business model of Baliwag Lechon Manok and Liempo also provide a level of security for lenders, increasing the likelihood of loan approval and favorable terms for franchisees.
Formula for success that a franchisor may provide.
Low-cost supplies and efficient supply chain management contribute to higher profit margins for franchisees by reducing the cost of goods sold. Effective marketing increases brand visibility and customer traffic, leading to increased sales and revenue. A prime location maximizes foot traffic and accessibility, further enhancing the franchisee's revenue potential and profitability.
5 things to consider when franchising Baliwag Lechon Manok and Liempo
1 Make sure that you really want to own this franchise and this will best fit your venture among other offered business opportunities.
2 Be certain that you can work harmoniously with Baliwag Lechon Manok and Liempo franchise and it is within your interest. A visit to one of the franchise store will help you be more aware of operation and proceedings.
3 Carefully study the Terms and Condition, Franchise Agreement, and what are included in franchising Baliwag Lechon Manok and Liempo.
4 Check if Baliwag Lechon Manok and Liempo franchise will be compatible with the rules and regulation, as well as existing laws on chosen location.
5 Best location is one key aspect to have a successful Baliwag Lechon Manok and Liempo franchise. Study the environment and see if your business suits the surroundings.
Successful frachising 101
Becoming a successful Baliwag Lechon Manok and Liempo franchisee requires a combination of strategic planning, dedication, and hard work. Here are some steps you can take to increase your chances of success:
Research
Start by researching various franchise opportunities to find one that aligns with your interests, skills, and financial resources. Look for franchises with a proven track record of success, strong brand recognition, and a supportive franchisor.
Understand the Franchise Agreement
Carefully review the franchise agreement, including all terms, fees, and obligations. Make sure you fully understand the expectations and requirements of being a franchisee.
Financial Planning
Evaluate your financial situation and determine how much capital you have available for investment. Consider not only the initial franchise fee but also ongoing expenses such as royalties, marketing fees, and operational costs.
Training and Support
Choose a franchise that offers comprehensive training and ongoing support to franchisees. Take advantage of all training programs provided by the franchisor to learn the ins and outs of the business.
Location Selection
If the franchise involves a physical location, carefully choose the location for your business. Consider factors such as foot traffic, demographics, competition, and lease terms.
Follow the System
One of the benefits of franchising is that you're buying into a proven business model. Follow the franchisor's system and guidelines closely to increase your chances of success.
Provide Excellent Customer Service
Focus on providing excellent customer service to build a loyal customer base. Happy customers are more likely to return and recommend your business to others.
Marketing and Promotion
Take advantage of the marketing support provided by the franchisor, but also be proactive in promoting your business locally. Utilize social media, local advertising, and community events to attract customers.
Manage Finances Wisely
Keep track of your finances closely and manage expenses efficiently. Monitor your cash flow, budget carefully, and seek professional advice if needed.
Adapt and Innovate
Be willing to adapt to changing market conditions and customer preferences. Look for opportunities to innovate and differentiate your business from competitors.
Network with Other Franchisees
Connect with other franchisees within the same system or industry to share insights, experiences, and best practices. Networking with fellow franchisees can provide valuable support and advice.
Stay Committed
Building a successful franchise takes time and effort. Stay committed to your business, remain focused on your goals, and be prepared to overcome challenges along the way.
By following these methods and staying dedicated to your business, you can increase your chances of becoming a successful Baliwag Lechon Manok and Liempo franchisee.
I am interested in franchising Baliwag.
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Thank you.