Island Souvenirs was first established in 1992 by founder and chief executive Jay Aldeguer. Using some of his earnings from his T-Shirt business in college and some help from his parents, he started the business with an initial capitalization of only P200,000. Using cart made from bamboo, Aldeguer began selling the shirts at the White Golden Department Store in Cebu. After six months, Cebu’s top department stores, the Gaisanos, offerd him an 80 sqm. space. By his second year, sales zoomed more than 300 percent and growing at a double digit pace for the next years.
A novel idea for its time, Island Souvenirs broke the traditional hold of small, cottage industry type retailers of poor quality souvenirs and craved out a new market niche for premium quality souvenirs creatively designed and showcased in vibrant shopping environments.
Thus, from a single store in the island of Cebu, Island Souvenirs has grown to a network of over a hundred outlets across the Philippines as well as internationally.
Island Souvenirs franchise program is available nationwide for tourist spots, heritage sites, travel destinations, shopping centers, hotels & resorts, air, sea and land terminals, and other potential tourism areas.
How to Franchise Islands Souvenirs:
The Islands Group is at the forefront of tourism business development that goes beyond the usual hotel-and-travel-agency scope, and we’re keen on being the go-to company to manage this unprecedented growth. We want to act on business opportunities that we feel will enhance the travel experience in the Philippines, and contribute to its development.
The Islands Group focuses on the ancillary market and relies on an ever-growing influx of tourists, the domestic travel trend that’s fast gaining momentum, while developing the growth of the local market as well. As such, the Islands Group is the best tourism-oriented organization poised to handle this, with brands that have stood the test of time and its successful pursuits in entrepreneurship.
Own an Island today.
If you feel that your area has high potential for tourism growth, the Islands Group has a diverse portfolio of subsidiaries to help you capitalize on this.
- Islands Souvenirs
- P.i.
- I Heart
- Islands Stay
Franchise Packages:
1. Single Unit Franchise
- Boutique (40 sqm. in size)
- Cart/Kiosk
2. Area Development Franchise
Contact Details of Islands Souvenirs:
The Islands Group
Aldeguer Compound, Nasipit,
Talamban, Cebu City, Philippines
TeleFax: (032) 236-5062
Email: [email protected]
or [email protected] (with your letter of intent and we’ll get in touch)
Visit Website (This link will open on a new window)
Basics of Franchising Islands Souvenirs
Franchising benefits
Franchisees gain access to a proven business model, established brand reputation, and ongoing support from Islands Souvenirs, reducing the risks associated with starting a new business. They benefit from collective advertising and marketing efforts conducted by the franchisor, which can result in increased customer traffic and sales. Franchisees also have the opportunity to tap into the training and operational resources provided by the franchisor, enhancing their chances of success and profitability. Below are just a few pointers why franchising Islands Souvenirs is beneficial for the inverstors:
High success rate due to its business model rather than starting from scratch.
Franchising Islands Souvenirs offers the advantage of tapping into an established reputation and customer base, which can significantly reduce the time and effort required to build brand recognition. Additionally, franchisors typically provide comprehensive training, ongoing support, and proven business models, mitigating many of the risks associated with starting a new venture.
Franchisees benefit from economies of scale in purchasing, marketing, and operational support, which can lead to cost efficiencies and improved profitability.
Overall, franchising offers a structured pathway to entrepreneurship with a higher likelihood of success compared to launching a new brand independently.
Islands Souvenirs is a recognized brand or trademark that can bring you success.
Success is achievable for franchising recognized brands like Islands Souvenirs due to their established reputation, which can attract customers more readily and build trust faster than starting a new brand. Franchisees benefit from proven business models, operational support, and marketing strategies provided by Islands Souvenirs, reducing the risks associated with independent entrepreneurship.
Additionally, being part of a well-known brand network offers access to economies of scale, collective marketing efforts, and a support system among fellow franchisees, enhancing the likelihood of success.
Availing financing from various sectors is highly likely due to a good brand reputation.
Financing is often more readily available when franchising a reputable brand due to several factors. Banks and lenders are typically more willing to provide loans to franchisees of established brands because they have a proven track record of success and lower risk compared to new, unproven businesses.
Additionally, franchisors may have relationships with financial institutions or offer financing options themselves, making it easier for franchisees to secure funding. The recognizable brand name and business model of Islands Souvenirs also provide a level of security for lenders, increasing the likelihood of loan approval and favorable terms for franchisees.
Formula for success that a franchisor may provide.
Low-cost supplies and efficient supply chain management contribute to higher profit margins for franchisees by reducing the cost of goods sold. Effective marketing increases brand visibility and customer traffic, leading to increased sales and revenue. A prime location maximizes foot traffic and accessibility, further enhancing the franchisee's revenue potential and profitability.
5 things to consider when franchising Islands Souvenirs
1 Make sure that you really want to own this franchise and this will best fit your venture among other offered business opportunities.
2 Be certain that you can work harmoniously with Islands Souvenirs franchise and it is within your interest. A visit to one of the franchise store will help you be more aware of operation and proceedings.
3 Carefully study the Terms and Condition, Franchise Agreement, and what are included in franchising Islands Souvenirs.
4 Check if Islands Souvenirs franchise will be compatible with the rules and regulation, as well as existing laws on chosen location.
5 Best location is one key aspect to have a successful Islands Souvenirs franchise. Study the environment and see if your business suits the surroundings.
Successful frachising 101
Becoming a successful Islands Souvenirs franchisee requires a combination of strategic planning, dedication, and hard work. Here are some steps you can take to increase your chances of success:
Research
Start by researching various franchise opportunities to find one that aligns with your interests, skills, and financial resources. Look for franchises with a proven track record of success, strong brand recognition, and a supportive franchisor.
Understand the Franchise Agreement
Carefully review the franchise agreement, including all terms, fees, and obligations. Make sure you fully understand the expectations and requirements of being a franchisee.
Financial Planning
Evaluate your financial situation and determine how much capital you have available for investment. Consider not only the initial franchise fee but also ongoing expenses such as royalties, marketing fees, and operational costs.
Training and Support
Choose a franchise that offers comprehensive training and ongoing support to franchisees. Take advantage of all training programs provided by the franchisor to learn the ins and outs of the business.
Location Selection
If the franchise involves a physical location, carefully choose the location for your business. Consider factors such as foot traffic, demographics, competition, and lease terms.
Follow the System
One of the benefits of franchising is that you're buying into a proven business model. Follow the franchisor's system and guidelines closely to increase your chances of success.
Provide Excellent Customer Service
Focus on providing excellent customer service to build a loyal customer base. Happy customers are more likely to return and recommend your business to others.
Marketing and Promotion
Take advantage of the marketing support provided by the franchisor, but also be proactive in promoting your business locally. Utilize social media, local advertising, and community events to attract customers.
Manage Finances Wisely
Keep track of your finances closely and manage expenses efficiently. Monitor your cash flow, budget carefully, and seek professional advice if needed.
Adapt and Innovate
Be willing to adapt to changing market conditions and customer preferences. Look for opportunities to innovate and differentiate your business from competitors.
Network with Other Franchisees
Connect with other franchisees within the same system or industry to share insights, experiences, and best practices. Networking with fellow franchisees can provide valuable support and advice.
Stay Committed
Building a successful franchise takes time and effort. Stay committed to your business, remain focused on your goals, and be prepared to overcome challenges along the way.
By following these methods and staying dedicated to your business, you can increase your chances of becoming a successful Islands Souvenirs franchisee.
I want to order a souvener tshirts in our municipality.