BOTOY’S started from a humble beginnings in the year 2000 as a take-out kiosk selling mouth-watering litson manok and crunchy liempo by its founder, Engr. Cesar B. Alba, located at Zone 3, Bulua Highway in Cagayan de Oro City.
Through sheer hard work and dedication to give utmost customer satisfaction. BOTOY’S eventually grew to what it is today, a very popular name in the local litson manok, bbq and liempo industry.
In 2005, BOTOY’S opened its doors to interested investors in the lucrative field of franchising and hired RK Franchise Consultancy to do the Franchise Development. A would-be investor is somehow assured of a sure-fire returns of his investment in just a short span of time owning to the fact that the business already gained wide acceptable in the consumer market.
In November of 2008, BOTOY’S Litson Manok, BBQ and Liempo changed its ownership from single proprietorship to that of a corporation and was registered MCALBA FOODS CORPORATION. The Entrepreneur (Phils) Magazine, the country’s premier business review magazine, awarded BOTOY’S with numerous awards in 2009, 2011 and in July 2013, it again awarded BOTOY’S as this year’s Outstanding Franchise Company.
As of September 2013, the company already has a number of company-owned and franchisees-owned kiosk and fast-food outlets nationwide. It is continuously accepting franchise applications from all over the country, confident that the processed stocks coming from its own commissary at Canitoan, Cagayan de Oro City meet the good manufacturing and sanitation standards set by the NMIS (National Meat Inspection Service) with the granting of a “AA” Plant Accreditation #MPP-345 and GMP Cert. #13345-231, in compliance with the requirements of RA#9296 or the Meat Inspection Code of the Philippines, and EO#137. The company is also on its way to achieve HACCP Certification to become a world-class meat processing and food company.
How to Franchise BOTOY’S:
SINGLE STORE FRANCHISE PACKAGE
Franchise Fee: Php299,000.00
Single Store Inclusions:
- Initial franchise grant of five (5) years
- Proprietary marks, the use of brand name and logo
- Site evaluation and assistance ( feasibility studies)
- Franchise Operation Manuals
- Supervision and Support for construction
- Complete Store Plan and Layout
- Marketing Materials
- Tools and Equipment
- Trainings and Seminars
MULTI- STORE FRANCHISE PACKAGE
- 1st Store: Php370,000.00
- 2nd Store: Php229,000.00
- 3rd Store: Php 229000.00
- 4th Store onwards: Php259,000.00
Franchise Procedures
First Step – Franchise Applicant
- Has distinguished a site and started negotiating in putting up a BOTOYS branch
- Draft a letter signifying intentions of becoming a BOTOYS franchisee together with a vicinity map of?proposed site
- Completely filled-up Botoy’s Franchise Information Sheet
- Fax or Mail the documents to:
VISMIN:
MCALBA Foods Corp.
FOS Department c/o Ma. Cristina Arrabaca
Zone 3 Bulua Highway Cagayan de Oro City
Telefax: (08822) 739-8244
Mobile: 09175746779
Webmail: [email protected]
LUZON:
MCALBA Foods Corp.
MS. ANALIE ALBA-CAGUITE
#22 Michael Rua Street. Better Living Subd. Paranaque City
Mobile: 0917-718-9512 ; 0917-718-9513
Webmail: [email protected]
Second Step – Botoys Business Development
Meets with Franchise Application for Preliminary Interview. If favorable, gives the applicant the following:
- Franchise Qualification form and Secure reservation fee of 15% base on selected package price
- Reservation fee is transferable to other location for the period of 2 months, deduction to the franchise fee but it is no longer refundable
- Market Study
- Franchise Suitability Test
Third Step – Applicant
- Send vicinity map of site
- Conduct market study
- Submit market study
Final Step – Botoys
- Review Qualification form
- Conduct own Market Study (validation)
- If completely done full payment shall be made
- Meets up with Franchise Applicant for FA signing, and discuss the rest of the procedures
Contact Details of BOTOY’S:
LUZON:
MCALBA Foods Corp.
#22 Michael Rua Street, Better Living Subd.,
Paranaque City, Philippines
Contact Person: Ms. Analie Alba-Caguite
Mobile: 0917-718-9512 ; 0917-718-9513
E-mail: [email protected] / [email protected]
Website: www.botoyslechon.com
Facebook Page (This link will open on a new window)
VISMIN:
MCALBA Foods Corp.
FOS Department c/o Ma. Cristina Arrabaca
Zone 3 Bulua Highway, Cagayan de Oro City
Telefax: (08822) 739-8244
Mobile: 0917-574-6779
Webmail: [email protected]
Basics of Franchising BOTOY’S Litson Manok BBQ & Liempo
Franchising benefits
Franchisees gain access to a proven business model, established brand reputation, and ongoing support from BOTOY’S Litson Manok BBQ & Liempo, reducing the risks associated with starting a new business. They benefit from collective advertising and marketing efforts conducted by the franchisor, which can result in increased customer traffic and sales. Franchisees also have the opportunity to tap into the training and operational resources provided by the franchisor, enhancing their chances of success and profitability. Below are just a few pointers why franchising BOTOY’S Litson Manok BBQ & Liempo is beneficial for the inverstors:
High success rate due to its business model rather than starting from scratch.
Franchising BOTOY’S Litson Manok BBQ & Liempo offers the advantage of tapping into an established reputation and customer base, which can significantly reduce the time and effort required to build brand recognition. Additionally, franchisors typically provide comprehensive training, ongoing support, and proven business models, mitigating many of the risks associated with starting a new venture.
Franchisees benefit from economies of scale in purchasing, marketing, and operational support, which can lead to cost efficiencies and improved profitability.
Overall, franchising offers a structured pathway to entrepreneurship with a higher likelihood of success compared to launching a new brand independently.
BOTOY’S Litson Manok BBQ & Liempo is a recognized brand or trademark that can bring you success.
Success is achievable for franchising recognized brands like BOTOY’S Litson Manok BBQ & Liempo due to their established reputation, which can attract customers more readily and build trust faster than starting a new brand. Franchisees benefit from proven business models, operational support, and marketing strategies provided by BOTOY’S Litson Manok BBQ & Liempo, reducing the risks associated with independent entrepreneurship.
Additionally, being part of a well-known brand network offers access to economies of scale, collective marketing efforts, and a support system among fellow franchisees, enhancing the likelihood of success.
Availing financing from various sectors is highly likely due to a good brand reputation.
Financing is often more readily available when franchising a reputable brand due to several factors. Banks and lenders are typically more willing to provide loans to franchisees of established brands because they have a proven track record of success and lower risk compared to new, unproven businesses.
Additionally, franchisors may have relationships with financial institutions or offer financing options themselves, making it easier for franchisees to secure funding. The recognizable brand name and business model of BOTOY’S Litson Manok BBQ & Liempo also provide a level of security for lenders, increasing the likelihood of loan approval and favorable terms for franchisees.
Formula for success that a franchisor may provide.
Low-cost supplies and efficient supply chain management contribute to higher profit margins for franchisees by reducing the cost of goods sold. Effective marketing increases brand visibility and customer traffic, leading to increased sales and revenue. A prime location maximizes foot traffic and accessibility, further enhancing the franchisee's revenue potential and profitability.
5 things to consider when franchising BOTOY’S Litson Manok BBQ & Liempo
1 Make sure that you really want to own this franchise and this will best fit your venture among other offered business opportunities.
2 Be certain that you can work harmoniously with BOTOY’S Litson Manok BBQ & Liempo franchise and it is within your interest. A visit to one of the franchise store will help you be more aware of operation and proceedings.
3 Carefully study the Terms and Condition, Franchise Agreement, and what are included in franchising BOTOY’S Litson Manok BBQ & Liempo.
4 Check if BOTOY’S Litson Manok BBQ & Liempo franchise will be compatible with the rules and regulation, as well as existing laws on chosen location.
5 Best location is one key aspect to have a successful BOTOY’S Litson Manok BBQ & Liempo franchise. Study the environment and see if your business suits the surroundings.
Successful frachising 101
Becoming a successful BOTOY’S Litson Manok BBQ & Liempo franchisee requires a combination of strategic planning, dedication, and hard work. Here are some steps you can take to increase your chances of success:
Research
Start by researching various franchise opportunities to find one that aligns with your interests, skills, and financial resources. Look for franchises with a proven track record of success, strong brand recognition, and a supportive franchisor.
Understand the Franchise Agreement
Carefully review the franchise agreement, including all terms, fees, and obligations. Make sure you fully understand the expectations and requirements of being a franchisee.
Financial Planning
Evaluate your financial situation and determine how much capital you have available for investment. Consider not only the initial franchise fee but also ongoing expenses such as royalties, marketing fees, and operational costs.
Training and Support
Choose a franchise that offers comprehensive training and ongoing support to franchisees. Take advantage of all training programs provided by the franchisor to learn the ins and outs of the business.
Location Selection
If the franchise involves a physical location, carefully choose the location for your business. Consider factors such as foot traffic, demographics, competition, and lease terms.
Follow the System
One of the benefits of franchising is that you're buying into a proven business model. Follow the franchisor's system and guidelines closely to increase your chances of success.
Provide Excellent Customer Service
Focus on providing excellent customer service to build a loyal customer base. Happy customers are more likely to return and recommend your business to others.
Marketing and Promotion
Take advantage of the marketing support provided by the franchisor, but also be proactive in promoting your business locally. Utilize social media, local advertising, and community events to attract customers.
Manage Finances Wisely
Keep track of your finances closely and manage expenses efficiently. Monitor your cash flow, budget carefully, and seek professional advice if needed.
Adapt and Innovate
Be willing to adapt to changing market conditions and customer preferences. Look for opportunities to innovate and differentiate your business from competitors.
Network with Other Franchisees
Connect with other franchisees within the same system or industry to share insights, experiences, and best practices. Networking with fellow franchisees can provide valuable support and advice.
Stay Committed
Building a successful franchise takes time and effort. Stay committed to your business, remain focused on your goals, and be prepared to overcome challenges along the way.
By following these methods and staying dedicated to your business, you can increase your chances of becoming a successful BOTOY’S Litson Manok BBQ & Liempo franchisee.